Alto Alto Adige-Südtirol & Barolo: two Lands, one Passion
On the occasion of the 95th edition of the Alba International White Truffle Fair, Strada del Barolo e grandi vini di Langa and Ente Fiera Internazionale del Tartufo Bianco d’Alba, in collaboration with Barolo & Castle Foundation and Enoteca Regionale del Barolo, are promoting a cultural exchange with a wine-growing area of great charm: from November 28 to 30, 2025, a delegation of institutions and winemakers from Alto Adige-Südtirol will be guests in the Langhe to take part in a series of high-level activities, with the aim of starting a collaboration with a territory that combines wines of international prestige, alpine landscapes of rare beauty and hospitality capable of enhancing nature and culture in perfect harmony.
The visiting delegation
The delegation from Alto Adige-Südtirol will include institutions, wine producers and winery representatives, and the chef of a renowned restaurant, an emblem of local gastronomy:
- Manfred Vescoli: President of the South Tyrolean Wine Route (Südtiroler Weinstrasse), is a key figure in promoting and enhancing the unique character and culture of the South Tyrol-Südtirol region from both a wine and tourism perspective. The Wine Route encompasses numerous wineries, municipalities, and tourism associations, all united in the goal of elevating the wine experience in South Tyrol-Südtirol.
- Oskar and Ingrid Messner: respectively the chef and sommelier of the Pitzock restaurant, a sought-after establishment that the couple has expertly transformed from a simple village inn into an unusual, pleasant, modern little restaurant with a terrace, offering superb cuisine with local products mainly from Val di Funes.
- Peter and Brigitte Pliger: owners of the Kuenhof winery, an ancient and evocative estate dating back to the twelfth century, located south of Bressanone, which produces four white wines with a strong personality. The grapes from which they originate grow on the steep terraces clinging to the slopes of the Valle Isarco (Isarco Valley) and are vinified in the historic cellar of the farmstead, which is protected by the Cultural Heritage authority.
- Thomas Dorfmann: oenologist and owner of the eponymous wine estate in Untrum, in Valle Isarco, the northernmost cultivation area of South Tyrol, which gives rise to wines with a unique character: freshness, intense fruity aroma, elegance, minerality, robust acidity, and a balanced body.
- Daniele Galler: sales director Italy of the Cantina di Bolzano (Bolzano Winery), a wine cooperative known for the production of quality wines, which represent the icons of local viticulture. Galler is a figure of the highest profile, capable of speaking about the wines and the territory with great expertise, passion, and engagement.
- Werner Waldboth: sales and marketing director at Novacella Abbey, whose winery is one of the oldest in the world still in operation, with a wine tradition dating back to 1142. Its centuries-old history and commitment to sustainability and quality have made it a benchmark in South Tyrolean viticulture.
Program
The Alto Adige-Südtirol delegation will include wineries, institutions and a representative of local gastronomy. On Friday, November 28, upon their arrival, guests will be greeted by representatives of the Strada del Barolo and the Ente Fiera del Tartufo at the Roddi Castle for a welcome toast with a glass of Alta Langa Docg. A Truffle Sensory Analysis is scheduled to follow. In the afternoon, the delegation will take part in a presentation of the Langhe wine-growing area, followed by a tasting of Barolo by the director of the Enoteca Regionale del Barolo, Cristiana Grimaldi. Afterwards, a guided tasting is planned with an introduction to South Tyrolean wines by the guest cellars. In the evening, a friendship dinner is scheduled at the Cà del Re restaurant in Verduno, with representatives of Alto Adige-Südtirol and a group of Barolo producers who will present their wines paired with the various courses.
On Saturday 29 November, after welcoming the delegation at the Alba Town Hall, in the Temple of the Wine Tourist, at the WiMu – Wine Museum in Barolo, an important Roundtable is scheduled: “The territory: the best resource for quality tourism – The Alto Adige-Südtirol experience told by winemakers and restaurateurs“. The meeting is open to all companies and interested operators: free access (with mandatory registration) until capacity is reached.
The key points of the Roundtable will be:
- Care for the landscape and environment as added value and a guarantee of quality
Speaker: Bruno Bertero, General Director of the Langhe Monferrato Roero Tourism Board - New forms of outdoor tourism as a lever for economic development for wineries, restaurants, and local producers, integrating services, wine, nature, and slow-paced experiences
Speaker: Manfred Vescoli, President of Südtirol Weinstrasse - Sustainable tourism: the case of the Barolo area and the example of the Val di Funes
Speakers: Daniele Manzone, Director of the Strada del Barolo e grandi vini di Langa, and Oskar Messner, Owner of Ristorante Pitzock, a Slow Food “Chiocciola” in Val di Funes - The South Tyrol model: from the Abbey of Novacella to wine cooperatives and family-run businesses, a demonstration of an efficient territorial system and a “collective enterprise” approach
Speakers: Werner Waldboth, Sales and Marketing Director, Abbey of Novacella; Daniele Galler, Sales Director Italy, Kellerei Bozen–Cantina Bolzano - Truffle Focus: the Alba White Truffle analyzed as a cultural and environmental heritage that connects landscape, biodiversity, and economic value, serving as a “narrative key” for the entire territory
Speaker: Stefano Mosca, Director of the International Alba White Truffle Fair
Round Table Moderator: Stefano Mosca, Director of the International Alba White Truffle Fair
In the early afternoon of Saturday, the Alto Adige-Südtirol delegation will visit the World Truffle Market and at 16.30, again in the Temple of the Wine Tourist, at the WiMu – Wine Museum in Barolo, there will be the masterclass aimed at the public “Between Depth and Altitude: Barolo Meets Alto Adige“, with a guided tasting of Barolo and South Tyrolean wines: tickets for the masterclass are on sale at the website fieradeltartufo.org.
In the evening, an Alto Adige-Südtirol & Barolo Gala Dinner will be held at the Roddi Castle premises, curated by chef Oskar Messner of Pitzock restaurant in Funes (BZ), who will propose a menu with Alba White Truffle specially designed for the occasion and served with various labels of Barolo Docg and wines of Alto Adige-Südtirol region: tickets are on sale at the website fieradeltartufo.org.
On Sunday, November 30, guests will be guided on a Tour of the Barolo Crus and will visit some of the wineries associated with the Strada del Barolo.
«In recent years we have started important collaborations with the French wine regions of Champagne and Burgundy and with Sonoma and Napa Valley, two of the most important wine producing areas in California – explains the Director of the Strada del Barolo Daniele Manzone – and this year we have decided to propose a similar initiative, again together with the Ente Fiera del Tartufo, inviting a delegation of producers and institutions of Alto Adige-Südtirol, a territory that tells its identity through quality wines and by offering an original and authentic tourist offer. This operation is fully in line with the spirit of our association, which is to create knowledge, relationships and friendships with other territories, with which we share the same values of excellence. Barolo producers are particularly interested in establishing relationships and sharing experiences with other producers, we, as an association for the promotion of the territory, aim to create relationships between bodies and institutions and therefore hope for the beginning of an effective collaboration both in the wine field and in the high-level wine tourism field, comparing ourselves with national and international partners on how to promote wine intelligently and how to attract tourists in an innovative and experiential way».
