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A very positive outcome for “Io, Barolo 2019”, the seventh edition of the big event of Strada del Barolo: Saturday, June 1, gave the approximately 700 participants an amazing evening with music, good food and top quality wines inside the enchanting Castel of Roddi, open to guided tours.
There were the wines of 31 Barolo producers, who proposed different crus and vintages to taste, but also masterclasses and in-depth workshops, all sold out, which recorded a great success of participants especially among the youngest people (aged 25-35): the Food&Wine Experiences hosted by Federico Bellini, the Wine Tasting Experiences® 4.0 guided by Sandro Minella and the Masterclass dedicated to sparkling wines made with Nebbiolo grapes led by Cantina Social.
The pubblic was definitely young but also extremely prepared and interested in discovering better the Barolo world. The attendees were mainly from the Italian North West Regions such as Piedmont, Lombardia and Liguria but also from other Italian regions and, we could also register a good presence from other countries such as Norway, Denmark, Switzerland, France and Taiwan thus confirming the international interest for this wine.
The enthusiasts of Barolo and Langhe landscapes, declared Unesco World Heritage, had the opportunity to taste the dishes prepared by Danilo Lorusso, chef of La Crota restaurant, as the perfect conclusion to a journey at the discovery of the “King of Wines”, along the narrow streets and little squares of the medieval village of Roddi, from Piazza Umberto I up to the belvedere, at the feet of the Castle.
Throughout the entire afternoon, in the garden of the Roddi Castle, there were live interviews with producers and visitors broadcasted on Facebook and Instagram. These interviews were carried out by the team of Cantina Social, a project started in December 2015 with the aim of reaching and informing people connected to the wine sector through a conscious and entertaining communication system.
The event was organized with the contribution of Fondazione Cassa di Risparmio di Cuneo, the patronage of Associazione per il Patrimonio dei Paesaggi Vitivinicoli di Langhe-Roero e Monferrato and the Barolo&Castles Foundation, thanks to the collaboration with Municipality, Pro Loco of Roddi and Turismo in Langa.
Here below the list of the wine producing companies which attended Io, Barolo 2019:
Strada del Barolo organises a tour in some of the main production areas of Barolo for a group of 20-25 people, guided by a wine expert, who will have the opportunity to understand the factors that influence the traits and the many characteristics of Barolo.
The terrain geological composition, the exposure, the slope and the altitude are all factors that determine the character of this great wine. These factors can be summed up with the term “cru”, a French word that indicates the part of a vineyard with its own peculiarities. The tour aims at explaining in a very simple and “experiential” way this concept, through a ring route, with stops in three “crus” in the municipalities of Serralunga d’Alba, La Morra and Barolo. At the end there will be a tasting on the enchanting panoramic terrace of Castiglione Falletto.
The group will move with a minivan and will be led by a exceptional guide: Sandro Minella, sommelier, tourist guide and “storyteller” of Strada del Barolo.
The tour starts on Sunday morning from Castiglione Falletto towards Serralunga d’Alba, in the area of the so called Elvetian Barolo, where the soils are marked by limestone-clay components which give birth to a structured, alcoholic Barolo, which generally has a long aging. Here will be the visit to the first “cru” of the day.
The second stop will be in La Morra for a visit to the second “cru”, in the area of the Tortonian Barolo, a geologically younger area with soils characterised by high marl and sandy components tat gives the wines particular refinement and elegance.
The group will then move to Barolo to visit the third “cru”, in an area that gathers together the traits of the previous areas, with soils characterised by an incredible variety of microelements.
The tour will end with arrival at the panoramic terrace of the Municipal Cellar of Castiglione Falletto, where it will be possible to taste the Barolo coming from the “crus” visited in the morning. Visitors will have the opportunity to find in a glass all the complexity of the terroir discovered during the tour. It will be funny and exciting recognizing the differences of the different labels of Barolo after understanding the factors where these peculiarities come from.
The ticket price is 40 Euro per person and the tasting will be paired with a selection of cheeses and cold cuts prepared by the Municipal Cellar of Castiglione Falletto.
The tour will be in two shifts:
– the first at 10.00 am from Castiglione Falletto, until 1.00 pm, with wine tasting in the Municipal Cellar of Castiglione Falletto
This is our 10th edition, the Treasure Hunt is a non-competitive game with a classic route format of clues on the Barolo’s in the UNESCO World Heritage famous for his Viticultural Landscapes.
Info about the 2019 edition
MEETING POINT
From 9:30 to 10:30, in Alba (CN) where the teams will receive the game kit (bag with the clues and form for the answers to be delivered upon the arrival). The hunt will take place even in case of bad weather. We will communicate the exact time for the meeting by e-mail.
START
The hunt is not a time trial but you should respect the times. Drive carefully. The visits have precise schedules and We will communicate them by e-mail.
ARRIVAL
The last stage will be a surprise, not the same meeting point of the start.
CADEAUX
Bottles of great wines of Langa, to continue to enjoy the atmosphere of the Langhe region.
HOW TO PARTICIPATE
Registration is mandatory. You can sign up until 6:00 pm on Friday 26th of April 2019 (subject to availability). At the time of the registration each teams have to pay by PayPal or by via bank transfer, upon the receipt of a confirmation email from our staff (the email is not automatically). The team leader can pay for a maximum of 5 people (max 5 people for each team).
COSTS
25 euros per person. The price include: 1 game kit, the access for the app, 1 wine glass, the ticket for the visits and for the wine tasting.
The itinerary of the hunt (around 40 km) can be cover by car or motorcycle, to allow participants to visit a wide part of the Langhe region. Please note – very important ! – it is an opportunity to enjoy, taste and discover the area. Who ends first doesn’t win. The participants will follow different itineraries, but uniform for feature, length, type of facilities to visit.
The clues on the area of “Strada del Barolo e grandi vini di Langa”, are related to food and wine, to the popular traditions and the history of these lands. You will visit villages, wine cellars and accommodations.
RULES OF THE GAME:
FOR THE LUNCH
The Langhe region offers many places to have lunch, from restaurants to wine cellars: you will found various possibilities along your way.
The “Treasure Hunt” is organized by Turismo in langa in collaboration with “Strada del Barolo e grandi vini di Langa”, with Alba municipality and the all the districts involved, along the context of Primavera di Bellezza and the 43th edition of vinum.
The Wine Tasting Experience® is an original tasting event conceived by Strada del Barolo which, over the years, has become an event that cannot be missed by hundreds of wine lovers visiting Langhe who reach the Castle of Grinzane Cavour, heart of the villages and vineyards declared a Unesco World Heritage.
Organized in cooperation with Enoteca Regionale Piemontese Cavour, the Regional Winehouse, six exceptional meetings will be organized inside one of the historic temple of the Piedmontese wine producing tradition. In fact, the manor, home of the famous Italian politician Camillo Benso Count of Cavour, was also the place where the first experiments on wine quality took place, leading to the selection of the greatest Piedmontese red wines.
The meetings are scheduled on 6th and 7th April and 1st May, 2019, at 11.00 and 16.00, in the educational room, a professional space equipped for courses and tastings with 40 seats available.
The topic of the three experiential days will be “The taste of the hills”: an introductory journey among the most peculiar productions of Piedmont, with the tasting of four wines from different producers.
The tickets are available online on www.winetastingexperience.it and www.stradadelbarolo.it or can be purchased directly at the Castle ticket office at a price of 30,00 € per person (cash payments only). The cost includes the course material and a visit to the Castle of Grinzane Cavour.
Info and booking:
Tel.: +39 329 2566787
tasting@stradadelbarolo.it
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